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    <title>AOCA.ORG - AOCA News</title>
    <link>http://facebook.aoca.org/news</link>
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    <item>
      <title><![CDATA[Millennials Want Hybrids - But May Not Buy Them]]></title>
      <description><![CDATA[Challenges targeting newest generation of buyers.  <a href="http://www.thedetroitbureau.com/2012/01/millennials-want-hybrids-%E2%80%93-but-may-not-buy-them/">[Read Article]</a>]]></description>
      <link>http://facebook.aoca.org/millennials-want-hybrids-but-may-not-buy-them</link>
      <pubDate>2012-01-27 10:45:45</pubDate>
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    <item>
      <title><![CDATA[AOCA Members Supporting Their Communities]]></title>
      <description><![CDATA[<p></p><div align="left"><div align="left"><h3>AOCA Members continually strive to support programs in their community whenever possible, serving as good business citizens.&nbsp; </h3></div>AOCA Member Fast Lanes Carwash, Detail, &amp; Lube Center in Norman, Oklahoma is doing just that in a fundraising event they are hosting on Saturday, August 27, 2011.&nbsp; Fast Lanes is teaming up with BancFirst and United Way to raise money for their local United Way relief funds.<br><br>Fast Lanes will be donating 10% of their sales for that day in addition to all monies collected in their ongoing program, "Drinks for Charity" (they offer free drinks to customers and ask only for a donation to go towards local charities).&nbsp; <br><br>Amber Harris, Office Manager at Fast Lanes Carwash, Detail &amp; Lube Center said, "The funds will be used locally in times of need, which we are very excited about. Here, in Norman, OK, you just never know when disaster might strike in the form of a tornado or other natural disasters, so being able to help insure that the money is there when our community is in need is very important to us here at Fast Lanes."<br><br>For more information about this fundraiser, please visit:<br><br></div><div align="center">Fast Lanes Carwash, Detail &amp; Lube Center<br>1235 W Main Street<br>Norman, OK 73069<br>405-321-5260<br><a href="http://www.fastlanesnorman.com">www.fastlanesnorman.com</a><br></div><h3 align="right"><p></p></h3>]]></description>
      <link>http://facebook.aoca.org/aoca-members-supporting-their-communities</link>
      <pubDate>2011-08-22 07:50:10</pubDate>
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    <item>
      <title><![CDATA[Cutting drivers a little slack]]></title>
      <description><![CDATA[<p><a href="http://www.dailyrecord.com/article/20110619/NJNEWS/306190031/Cutting-drivers-a-little-slack-on-oil-changes">Read Article</a></p>]]></description>
      <link>http://facebook.aoca.org/jiffy-lube-changes-3-000-mile-rule-for-oil-changes</link>
      <pubDate>2011-06-24 13:37:19</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/jiffy-lube-changes-3-000-mile-rule-for-oil-changes</guid>
    </item>
    <item>
      <title><![CDATA[QR Codes and Customer Service]]></title>
      <description><![CDATA[<h3>Innovative Combination of QR Codes and Customer Service</h3>JMK Computerized Tire Dealer Information System has created a free smartphone app for dealers that leverages QR codes to help serve as customer service reminders.&nbsp; <a href="http://www.tirereview.com/Article/90724/innovative_combination_of_qr_codes_and_customer_service.aspx">(Read more)</a>]]></description>
      <link>http://facebook.aoca.org/qr-codes-and-customer-service</link>
      <pubDate>2011-08-17 12:17:04</pubDate>
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    <item>
      <title><![CDATA[Fresh From the Fire, Five Reasons to Attend]]></title>
      <description><![CDATA[<p></p><ol><li>Discover how to increase profitability at our on-target educational sessions</li><li>At our social and networking events, develop your group of go-to peer advisors who can help you save time and money</li><li>Get you and your managers out of the daily grind, gain new perspectives and a renewed enthusiasm that you can take back to your shop</li><li>Stay up-to-date on industry issues and regulations that impact your business</li><li>Find vendors, products and services at iFLEX and watch your business grow and prosper</li></ol><div align="center">Register or find out more at <a href="http://www.iFLEXexpo.com">www.iFLEXexpo.com</a>.<br></div><br><div align="center"><img src="http://205.186.152.215/uploads/file/ef118b2c7630iflexbranding-iron.jpg" title="" alt=""><br></div><p></p>]]></description>
      <link>http://facebook.aoca.org/here-we-go</link>
      <pubDate>2011-06-08 16:28:47</pubDate>
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    <item>
      <title><![CDATA[Oil Change Caveats]]></title>
      <description><![CDATA[<p>Is it once every 3,000 or once every 10,000?&nbsp; <a href="http://www.lewrockwell.com/peters-e/peters-e129.html">[Read More]</a></p>]]></description>
      <link>http://facebook.aoca.org/oil-change-caveats</link>
      <pubDate>2011-12-29 13:37:49</pubDate>
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    <item>
      <title><![CDATA[Maintaining High-Mileage Vehicles]]></title>
      <description><![CDATA[AutoMD.com gives expert advice to the 90% of car owners with 75,000+ miler vehicles.&nbsp; <a href="http://www.sacbee.com/2011/07/27/3797733/top-5-tips-for-maintaining-high.html#ixzz1TKpx14l7">Read more</a><br><br>]]></description>
      <link>http://facebook.aoca.org/maintaining-high-mileage-vehicles</link>
      <pubDate>2011-07-27 12:23:45</pubDate>
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    <item>
      <title><![CDATA[Million-Dollar Fender Bender]]></title>
      <description><![CDATA[<p>A blonde woman driving a Bentley crashes into an Aston Martin, Ferrari, Mercedes and Porsche. (Insert punch line here)<br><a href="http://autos.yahoo.com/news/million-dollar-fender-bender.html">Read more . . . </a><br></p>]]></description>
      <link>http://facebook.aoca.org/million-dollar-fender-bender</link>
      <pubDate>2011-07-29 08:12:41</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/million-dollar-fender-bender</guid>
    </item>
    <item>
      <title><![CDATA[Summer Can Be Tough on Cars]]></title>
      <description><![CDATA[The dog days of summer can be tough on vehicles as high temperatures can destroy batteries and stress the cooling system and tires.&nbsp; <a href="http://www.carcarenewsservice.org/articles/summer-can-be-tough-cars">Read more.</a>]]></description>
      <link>http://facebook.aoca.org/summer-can-be-tough-on-cars</link>
      <pubDate>2011-08-02 07:55:54</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/summer-can-be-tough-on-cars</guid>
    </item>
    <item>
      <title><![CDATA[The Internal Combustion Engine Still Has Some Miles Left In It]]></title>
      <description><![CDATA[How next-gen engines are going to squeeze every last drop of energy from their carbon fuels <a href="http://www.popsci.com/cars/article/2011-06/gallery-internal-combustion-engine-still-has-some-miles-left-it">(Read article)</a>]]></description>
      <link>http://facebook.aoca.org/the-internal-combustion-engine-still-has-some-miles-left-in-it</link>
      <pubDate>2011-07-20 11:00:32</pubDate>
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    <item>
      <title><![CDATA[Brake Safety Awareness Week]]></title>
      <description><![CDATA[<h3><a href="http://205.186.152.215/uploads/file/82f48e98fc1111-07-22-bsaw-2011.pdf">MAP Brake Safety Awareness Week Set for August 20-28</a></h3><div class="news-image-left"><a href="../../uploads/file/82f48e98fc1111-07-22-bsaw-2011.pdf"><img style="width: 124px; height: 165px;" src="../../uploads/file/a0b420ecbc90bsaw-stop-sign.jpg" alt="" class="news-white-border"></a></div>]]></description>
      <link>http://facebook.aoca.org/brake-safety-awareness-week</link>
      <pubDate>2011-07-22 11:17:27</pubDate>
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    <item>
      <title><![CDATA[Summer heat brings unexpected car problems]]></title>
      <description><![CDATA[<p>It's never a good time to be a broken down motorist on the side of the road, but in this heat, it's practically unbearable . . . <a href="http://www.wect.com/story/15128207/summer-heat-brings-unexpected-car-problems">Read more</a><br></p>]]></description>
      <link>http://facebook.aoca.org/summer-heat-brings-unexpected-car-problems</link>
      <pubDate>2011-07-22 12:15:01</pubDate>
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    <item>
      <title><![CDATA[FTC Seeks Comments on Warranty Act]]></title>
      <description><![CDATA[Earlier this year, a coalition including the Independent Lubricant Manufacturers Association, Valvoline and the <b>Automotive Oil Change Association</b> asked the FTC to investigate alleged anti-competitive and deceptive practices by General motors . . .<a href="http://www.imakenews.com/lng/e_article002198947.cfm?x=b11,0,w">read more</a>]]></description>
      <link>http://facebook.aoca.org/ftc-seeks-comments-on-warranty-act</link>
      <pubDate>2011-09-02 06:49:53</pubDate>
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    </item>
    <item>
      <title><![CDATA[AOCA Education and Training]]></title>
      <description><![CDATA[The Automotive Oil Change Association (AOCA) understands the importance 
of education and training to the success of its members and their 
businesses. Education is the cornerstone of the AOCA and the association
 offers a broad range of educational opportunities. Whether you want to 
educate customers; train technicians, managers, and aspiring managers; 
or even update your own knowledge base, we have what you are looking for
 at AOCA . . . <a href="http://carwashmag.com/issues/sept-2011/fast-lube.cfm">read more</a>]]></description>
      <link>http://facebook.aoca.org/aoca-education-and-training</link>
      <pubDate>2011-09-06 09:55:21</pubDate>
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    <item>
      <title><![CDATA[At Frankfurt Auto Show, electricity and . . . oil]]></title>
      <description><![CDATA[We’re changing. Transition is in ample evidence here at the 64th iteration of the Frankfurt Auto Show . . . <a href="http://www.washingtonpost.com/business/2011/09/15/gIQARu28WK_story.html">[read more]</a>]]></description>
      <link>http://facebook.aoca.org/at-frankfurt-auto-show-electricity-and-oil</link>
      <pubDate>2011-09-19 10:39:26</pubDate>
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    </item>
    <item>
      <title><![CDATA[Oil Can Henry’s donates more than $92,000 to Susan G. Komen for the Cure®]]></title>
      <description><![CDATA[Breast Cancer Survivor Accepts $92,000 Donation from Oil Can Henry's on Behalf of Others Battling with the Disease . . . <a href="http://www.prweb.com/releases/2011/9/prweb8797345.htm">[read more]</a>]]></description>
      <link>http://facebook.aoca.org/oil-can-henry-s-donates-more-than-92-000-to-susan-g-komen-for-the-cure</link>
      <pubDate>2011-09-19 11:22:48</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/oil-can-henry-s-donates-more-than-92-000-to-susan-g-komen-for-the-cure</guid>
    </item>
    <item>
      <title><![CDATA[Firefighters track down foul odor]]></title>
      <description><![CDATA[SAN DIEGO (CBS 8) - According to San Diego firefighters, the strange odor that permeated the air . . . <a href="http://www.760kfmb.com/story/15480453/strange-odor-in-carmel-mountain-not-hazardous-evacuations-over">[read more]</a>]]></description>
      <link>http://facebook.aoca.org/firefighters-track-down-foul-odor</link>
      <pubDate>2011-09-19 15:02:03</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/firefighters-track-down-foul-odor</guid>
    </item>
    <item>
      <title><![CDATA[Crash and Burn]]></title>
      <description><![CDATA[<p></p><h1>GM forms engineering team to work with NHTSA on Volt after fires<br></h1><h3><a href="http://www.autonews.com/apps/pbcs.dll/article?AID=/20111128/RETAIL05/311289791/1147">[Read More]</a></h3><p></p>]]></description>
      <link>http://facebook.aoca.org/crash-and-burngm</link>
      <pubDate>2011-11-28 10:05:49</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/crash-and-burngm</guid>
    </item>
    <item>
      <title><![CDATA[Jiffy Lube contest pits 1,500 crews to find oil change champs]]></title>
      <description><![CDATA[<h2 id="post-title">Jiffy Lube contest pits 1,500 crews to find oil change champs . . . <a href="http://content.usatoday.com/communities/driveon/post/2011/09/jiffy-lube-contest-pits-1500-crews-to-find-oil-change-champs/1">[read more]</a><br></h2>]]></description>
      <link>http://facebook.aoca.org/jiffy-lube-contest-pits-1-500-crews-to-find-oil-change-champs</link>
      <pubDate>2011-09-26 09:50:14</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/jiffy-lube-contest-pits-1-500-crews-to-find-oil-change-champs</guid>
    </item>
    <item>
      <title><![CDATA[Shell Program Encourages Americans to Drive Smarter]]></title>
      <description><![CDATA[<h2>Motorists share how they stretch their fuel purchases for a chance to win big . . . <a href="http://www.marketwatch.com/story/shell-program-encourages-americans-to-drive-smarter-2011-09-23?reflink=MW_news_stmp">[read more]</a><br></h2>]]></description>
      <link>http://facebook.aoca.org/shell-program-encourages-americans-to-drive-smarter</link>
      <pubDate>2011-09-26 10:09:46</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/shell-program-encourages-americans-to-drive-smarter</guid>
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      <title><![CDATA[Debit Card Swipe-Fee Reform Update]]></title>
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<![endif]--><b><span style="font-size: 12pt; font-family: &quot;Times New Roman&quot;,&quot;serif&quot;;">New Rules Started October 1, 2011<br><br></span></b><p class="MsoNormal">Outrageous bank swipe fees averaged 44 cents per
transaction, but now that amount is capped roughly in half
at 21 cents.<span style="mso-spacerun:yes">&nbsp; </span>Although the banking industry
spared no expense in their effort to derail swipe-fee reform, the Federal
Reserve finalized rules—effective October 1, 2011—that mandate this significant
reduction in the amount banks can charge per debit card transaction.<span style="mso-spacerun:yes">&nbsp; </span>AOCA maintains that this reduction, while a
positive improvement, should not be the end of retailers’ and consumers’ fight
against unsupportable banking charges.<span style="mso-spacerun:yes">&nbsp; </span></p>

<p class="MsoNormal">&nbsp;</p>

<span style="font-size:12.0pt;font-family:&quot;Times New Roman&quot;,&quot;serif&quot;;mso-fareast-font-family:
&quot;Times New Roman&quot;;mso-ansi-language:EN-US;mso-fareast-language:EN-US;
mso-bidi-language:AR-SA">In the meantime, AOCA encourages fast lube operators
to take a moment to appreciate those senators who courageously voted down the
powerful banking lobby’s attempt to destroy swipe-fee reform altogether via
legislative amendment: Barrasso (R-WY), Bingaman (D-NM), Blumenthal (D-CT),
Boxer (D-CA), Brown (D-OH), Brown (R-MA), Burr (R-NC), Cantwell (D-WA), Cardin
(D-MD), Casey (D-PA), Chambliss (R-GA), Collins (R-ME), Conrad (D-ND), Durbin
(D-IL), Enzi (R-WY), Feinstein (D-CA), Franken (D-MN), Graham (R-SC), Grassley
(R-IA), Harkin (D-IA), Inouye (D-HI), Isakson (R-GA), Kerry (D-MA), Klobuchar
(D-MN), Kohl (D-WI), Landrieu (D-LA), Lautenberg (D-NJ), Leahy (D-VT), Levin
(D-MI), Lugar (R-IN), Menendez (D-NJ), Merkley (D-OR), Murray (D-WA), Pryor
(D-AR), Reed (D-RI), Reid (D-NV), Rockefeller (D-WV), Sanders (I-VT), Shaheen
(D-NH), Snowe (R-ME), Udall (D-CO), Udall (D-NM), Vitter (R-LA), Whitehouse
(D-RI), and Wyden (D-OR).</span>]]></description>
      <link>http://facebook.aoca.org/debit-card-swipe-fee-reform-update</link>
      <pubDate>2011-10-03 07:21:54</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/debit-card-swipe-fee-reform-update</guid>
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      <title><![CDATA[Donate Life America Announces Significant Milestone]]></title>
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normal"><i style="mso-bidi-font-style:normal"><span style="font-size:11.0pt;
font-family:"Arial","sans-serif"">Donate Life America Announces Significant
Milestone Achieved with 100 Millionth Organ, Eye and Tissue Donor Registered in
the U.S.</span></i></b><b style="mso-bidi-font-weight:
normal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">  New
national goal set to register 20 million more by the end of 2012.</span></b><span style="font-size:11.0pt;font-family:"Arial","sans-serif""> </span>

<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">According
to Donate Life America (DLA), a key goal set by the donation and transplant
community in 2006 was achieved this October. The United States can now boast
that 100 million Americans<a name="_GoBack"></a> -- roughly 42 percent of the
adult population --are registered as organ, eye and tissue donors in state
donor registries.<span style="mso-spacerun:yes"> </span> <br></span></p>

<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">Growth
in the number of registered donors is vital because the need for transplants continues
to rise. More than 112,000 people are currently waiting for lifesaving organ
transplants. Thousands more await tissue transplants to resume their normal
lives. Last year, more than 28,000 people received organ transplants, more than
40,000 received corneal transplants and hundreds of thousands received tissue
transplants, yet 6,590 died awaiting organ transplants.<span style="mso-spacerun:yes">  </span>A surge in the number of donors is necessary
to save more lives. Therefore, as the donation and transplant community
celebrates the accomplishment of registering 100 million people, work has
already begun to reach the new national goal of registering 20 million new
donors by the end of 2012.<span style="mso-spacerun:yes">  </span>Twenty million
additional donors would result in saving thousands more lives each year.<span style="mso-spacerun:yes">  </span>The public is encouraged to register by
visiting </span><a href="http://www.donatelife.net/"><span style="font-size:
11.0pt;font-family:"Arial","sans-serif"">www.donatelife.net</span></a><span class="MsoHyperlink"><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">.</span></span><span style="font-size:11.0pt;font-family:"Arial","sans-serif""></span></p>



<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">âAt
a time when we as a nation have difficulty finding common ground on many
important issues, 100 million people have agreed on their desire to save lives
by registering as donors. They are hope for all of the men, women and children
in need of lifesaving transplants today. For that, we say thank you,â says David
Fleming, President & CEO of Donate Life America. âWhile this achievement
speaks volumes about the generosity of human beings, more work needs to be done
to motivate Americans to register and save the lives of those in need.â</span></p>



<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif";
color:black">In 2006, DLA launched the Donor Designation Collaborative (DDC) as
a nationwide effort to improve organ, eye and tissue donation rates. A main
tactic for achieving the DDCâs goals is ensuring that each state has an
effective system for allowing individuals to legally designate themselves as
donors. </span><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">Since
the DDCâs launch, there has been a 45 percent increase in the number of
designated donors in the United States.<span style="mso-spacerun:yes">  </span></span></p>



<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">On
average, nearly 8 million people join a state donor registry each year; a
majority (97 percent) joins through state departments of motor vehicles (DMVâs).
<span style="mso-spacerun:yes"> </span>Therefore, DLA builds strong
relationships with many DMV officials throughout the nation to encourage
education and training of their staff to help them better advocate for organ,
eye and tissue donation. </span></p>



<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">âI
am proud to witness meeting such a milestone in organ and tissue donor history,â
says Jesse White, the Illinois Secretary of State. âOur ultimate goal is to see
that all Americans become registered organ and tissue donors.â </span></p>



<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif""><span style="mso-spacerun:yes"> </span>As the DDC works to increase the number of
donors, the high percentage of registrations through DMVâs poses a new
challenge to overcome. The majority of state donor registries were created
nearly a decade ago. <span style="color:#141413">Once a registry goes through
its first driverâs license/ID card renewal cycle (ranging from every 4 to every
12 years depending on the state), new designated donors come from only three
sources â first-time drivers, new residents, and current residents who
previously elected not to register. This maturity factor decreases the ability
to sustain high donation rates through DMV efforts alone-- a fact that
necessitates new strategies to promote registrations.</span></span></p>



<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">âAs
we lay the foundation to register an additional 20 million people by the end of
2012, we are developing strategies to overcome the obstacles presented by
maturing registries.<span style="mso-spacerun:yes">  </span>We are not deterred
by the challenges ahead,â says Donate Life America Chairperson, Helen W. Bottenfield.
âOur primary goal is to preserve human life and improve the quality of life for
those in need of organ, corneal and tissue transplants.<span style="mso-spacerun:yes">  </span>We will remain focused and find creative ways
to reach, educate and motivate those who have not yet registered as donors.â </span></p>



<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif"">As
of June 30, 2011, data reported by Donate Life America state teams revealed 42 percent
of U.S. adults (age 18 and older) are registered as organ, eye and tissue
donors.<span style="mso-spacerun:yes">  </span>States with the highest
percentage included:<span style="color:#141413"> Alaska and Montana (78 percent
each) and Washington (74 percent). </span></span></p>



<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Arial","sans-serif";
color:#141413">The public is encouraged to join the 100 million individuals
already registered as organ, eye and tissue donors by visiting </span><a href="http://www.donatelife.net/"><span style="font-size:11.0pt;font-family:
"Arial","sans-serif"">www.donatelife.net</span></a><span style="font-size:11.0pt;
font-family:"Arial","sans-serif";color:#141413"> and registering today.</span><span style="font-size:11.0pt;font-family:"Arial","sans-serif""></span></p>

]]></description>
      <link>http://facebook.aoca.org/donate-life-america-announces-significant-milestone</link>
      <pubDate>2011-10-11 10:50:17</pubDate>
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    </item>
    <item>
      <title><![CDATA[Another Reason to use AOCA Member Lube Centers]]></title>
      <description><![CDATA[<span style="font-weight: bold;">Used Engine Oil Gets Recycled by 95 Percent of Auto Repair Shops and Parts Stores . . . <a href="http://www.prnewswire.com/news-releases/used-engine-oil-gets-recycled-by-95-percent-of-auto-repair-shops-and-parts-stores-131522753.html">[Read More]</a><br></span>]]></description>
      <link>http://facebook.aoca.org/another-reason-to-use-aoca-member-lube-centers</link>
      <pubDate>2011-10-11 11:18:29</pubDate>
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      <title><![CDATA[Change Your Car's Engine Air Filter Regularly]]></title>
      <description><![CDATA[Consider this: Your engine ingests about 10,000 gallons of air for every gallon of fuel it consumes. If your gas tank holds 18 gallons of fuel, your engine will ingest 180,000 gallons of air for every tank full of gas it uses.&nbsp; <a href="http://www.carcarenewsservice.org/articles/stack-odds-your-favor-change-your-cars-engine-air-filter-regularly">[Read Article]</a>]]></description>
      <link>http://facebook.aoca.org/change-your-car-s-engine-air-filter-regularly</link>
      <pubDate>2011-10-20 14:07:27</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/change-your-car-s-engine-air-filter-regularly</guid>
    </item>
    <item>
      <title><![CDATA[Ghouls and Goblins Make Halloween Driving Spooky]]></title>
      <description><![CDATA[For motorists, the spookiest part about Halloween is that little ghouls and goblins often dress in dark colors and in costumes that cover their eyes, and some get so excited they simply forget road safety rules. To help keep trick-or-treaters as safe as possible, drive slowly, especially through neighborhoods, be extra careful when entering or exiting driveways or alleyways, and make absolutely sure your vehicle’s brakes and lights work properly.&nbsp; <a href="http://www.carcarenewsservice.org/articles/ghouls-and-goblins-make-halloween-driving-spooky">[Read Article]</a>]]></description>
      <link>http://facebook.aoca.org/ghouls-and-goblins-make-halloween-driving-spooky</link>
      <pubDate>2011-10-25 07:05:19</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/ghouls-and-goblins-make-halloween-driving-spooky</guid>
    </item>
    <item>
      <title><![CDATA[AOCA URGES FTC TO STOP BIG AUTO'S WARFARE ON CONSUMER RIGHTS!]]></title>
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<![endif]-->The federal Magnuson-Moss Warranty Act is supposed to protect consumers from unscrupulous manufacturers’ attempts to tie the use of expensive “manufacturer-authorized” products to warranty coverage, but several automakers have found a way around it.&nbsp; So far, it’s been pretty easy.&nbsp; Few consumers have expertise in Magnuson-Moss, and there are plenty of tactics available to convince them to do what the automakers want without parrotting statutorily-prohibited language.&nbsp; The strange part is the Federal Trade Commission’s lack of action.<br><br>Over the past decade, automakers have increasingly utilized (1) unilateral declarations of their absolution from warranty responsibility without regard for the manufacturer’s burden of proof under Magnuson-Moss, (2) references to ultimate warranty-controlling authority without regard for the anti-tying prohibition under Magnuson-Moss, (3) unsubstantiated aftermarket product comparisons, (4) command form direction, (5) phrases that give rise to unavoidable negative implications regarding aftermarket products and services, (6) non-synonymous alternative descriptions of the manufacturer’s burden of proof that erode the Magnuson-Moss standard, and (7) stonewalling on the production of proof required by Magnuson-Moss prior to warranty denial based on the use of an aftermarket part or service.<br><br>Here’s a perfect example courtesy of General Motors (GM):<br><br>Unlicensed products have not gone through GM's rigorous testing process, are not monitored for quality, and are not approved or recommended for use in GM vehicles.&nbsp; Unlicensed product quality and suitability for GM vehicles cannot be guaranteed and, therefore, use of unlicensed products may result in lower levels of performance and engine damage not covered under warranty. (www.gmdexos.com) <br><br>In order for GM’s communication to not deceive consumers as a reference to ultimate warranty-controlling authority, consumers would have to first know the text of the MMWA and then understand that no matter the authority-provoking words employed—in this case ‘unlicensed,’ ‘approved’ and ‘recommended’—the automobile manufacturer’s claims do not supersede the anti-tying prohibition under MMWA.&nbsp; Consumers would also have to recognize that GM omitted any reference to its burden of proof regarding ‘engine damage not covered under warranty.’&nbsp; The likelihood of an average consumer making this kind of ivory tower analysis is unlikely.&nbsp; Authority-provoking language is used for a very specific reason: because it is very effective at promoting compliance regardless of accuracy.&nbsp; AOCA’s recent fast lube industry survey shows consumers agree: New GM vehicle car counts at fast lubes have dropped eighty percent since GM began issuing communications like the one cited here.<br><br>GM’s statement also contains an unsubstantiated negative product comparison regarding non-GM-licensed motor oil not being “monitored for quality.”&nbsp; Of course, GM cannot vouch for other manufacturers’ practices, but would the average consumer recognize the problem and know that they should ignore GM’s assertion?&nbsp; No.<br><br>Why are those automaker tactics so effective?&nbsp; <br><br>Unlike automobile manufacturers, the average consumer has no legal department providing ready advice for navigating the intersection of [Magnuson-Moss] requirements, caveat emptor, and potential trade libel.&nbsp; Nor does the average consumer have access to product development data in order to scrutinize automobile manufacturers’ proprietary product claims or an automotive services department to challenge their allegations of engine damage when the consumer rightfully chooses not to use proprietary products.&nbsp; Add to this the burdens associated with America’s current recession and the result is millions of consumers unable to withstand the manipulative, often fear-based tactics designed to pressure them into using manufacturers’ expensive proprietary products.&nbsp; The average consumer simply can’t afford to lose warranty coverage for major repairs and the automobile manufacturers know it.<br><br>In comments to the Federal Trade Commission’s current review of the Magnuson-Moss rules, the Automotive Oil Change Association (AOCA) urged the Commission to update its rules to require automakers to include a plain English anti-tying disclosure in warranties, and put warranty denials in writing, including any Magnuson-Moss-required proof associated with the specific reason for denial.&nbsp; This isn’t asking for much.&nbsp; After all, Magnuson-Moss already places the burden of proof on automakers to show that an aftermarket part or service caused engine damage before they can lawfully deny warranty coverage.&nbsp; They’ve simply been ignoring it, and consumers aren’t in a good position to challenge them.&nbsp; Consumer Joe versus GM?&nbsp; Good luck.<br><span style="font-size:12.0pt;font-family:" times="" new="" roman","serif";mso-fareast-font-family:="" "times="" roman";mso-ansi-language:en-us;mso-fareast-language:en-us;="" mso-bidi-language:ar-sa"=""><br><a href="http://205.186.152.215/uploads/file/6573528eb48daoca-comments-to-mmwafinal.pdf">Click here to view AOCA's comments to the FTC</a><br></span>]]></description>
      <link>http://facebook.aoca.org/aoca-urges-ftc-to-stop-big-auto-s-warfare-on-consumer-rights</link>
      <pubDate>2011-11-02 06:47:54</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/aoca-urges-ftc-to-stop-big-auto-s-warfare-on-consumer-rights</guid>
    </item>
    <item>
      <title><![CDATA[Daylight Savings Time Ends November 6th, Check Vehicle Lights]]></title>
      <description><![CDATA[The end of Daylight Savings Time happens in most parts of the United States on Sunday, November 6th and creates unfamiliar driving conditions that can be hazardous without proper vehicle lighting. Vehicle lights should be checked before the clocks “fall back” to help ensure safe driving, especially during dusk and peak evening traffic hours.&nbsp; <a href="http://www.carcarenewsservice.org/articles/check-vehicle-lights-daylight-savings-time-ends-11610">Click here for the complete article.</a><br><br>]]></description>
      <link>http://facebook.aoca.org/daylight-savings-time-ends-november-6th-check-vehicle-lights</link>
      <pubDate>2011-11-02 08:21:54</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/daylight-savings-time-ends-november-6th-check-vehicle-lights</guid>
    </item>
    <item>
      <title><![CDATA[Honda unveils next-generation engines]]></title>
      <description><![CDATA[TOKYO -- Honda Motor Co. unveiled a lineup of four- and six-cylinder engines and a family of continuously variable transmissions that will reach the market over the next two years.<br><br><a href="http://www.autonews.com/apps/pbcs.dll/article?AID=/20111129/OEM01/111129906/1354/FRONTPAGE">[Read more]</a><br><br>]]></description>
      <link>http://facebook.aoca.org/honda-unveils-next-generation-engines</link>
      <pubDate>2011-12-01 11:15:19</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/honda-unveils-next-generation-engines</guid>
    </item>
    <item>
      <title><![CDATA[Be Aware of Aggressive Drivers]]></title>
      <description><![CDATA[Aggressive driving habits, such as tailgating, flashing headlights and unpredictable driving speeds can put motorists at risk for a collision. Aggressive drivers can divert the attention of other motorists from their own driving; raising the likelihood a collision could occur.<br><br>Studies show that drivers between the ages of 18 and 25 have the highest aggressive driving tendency. Estimates are that one out of five accidents, resulting in injury, has a direct link to aggressive driving.<br><a href="http://www.carcarenewsservice.org/articles/be-aware-aggressive-drivers">Click Here for the complete article</a>.<br><br>]]></description>
      <link>http://facebook.aoca.org/be-aware-of-aggressive-drivers</link>
      <pubDate>2011-12-13 12:36:38</pubDate>
      <guid isPermaLink="true">http://facebook.aoca.org/be-aware-of-aggressive-drivers</guid>
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      <title><![CDATA[Local employees surprise Veterans]]></title>
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<p class="MsoNormal">Local Employees Pleasantly Surprise Local Veterans On
Friday, December 16, 2011, Rick Breen and Matt Talbert of Rick Breen's Rapid
Lube &amp; Wash visited the Northeast Louisiana War Veterans Home's Annual
Christmas Party to distribute gifts to seven Veteran residents. Since 1985, the
employees of Rick Breen's Rapid Lube and Wash have taken up a collection to buy
the company owners, Rick Breen and Rachel Patterson, a Christmas gift. General
Manager, Matt Talbert decided to take a unique approach and do something
different as the company celebrates their 27th Christmas together. "Being
an Army Veteran, I wanted to do something special for the Northeast Louisiana
War Veterans Home. I talked it over with Rick, who is an Air Force Veteran,
himself, and Rachel. We decided to see what we could do," said Talbert.
The Northeast Louisiana War Veterans Home gave Rick Breen's Rapid Lube &amp;
Wash the wish lists of seven Veterans. In addition to the various activities
planned for the party, Talbert and other Rick Breen's employees were given the
opportunity to distribute gifts to the Veterans. "We bought items on their
wish lists and a few extra things. When we were done handing out gifts, I got a
chance to thank the Veterans for their service to our Country. It was a
rewarding experience, giving back to those who gave so much of themselves for
our freedom," Talbert added. The Northeast Louisiana War Veterans Home in
Monroe is coordinated by Veterans' Affairs and is located at 6700 Highway 165
North. Rick Breen's Rapid Lube &amp; Wash operates four locations in Monroe,
West Monroe and Ruston. For more information, please contact Matt Talbert (318)
381-4832 or <a href="mailto:matt@rickbreens.com">matt@rickbreens.com</a> </p>

]]></description>
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      <pubDate>2011-12-23 07:19:30</pubDate>
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      <title><![CDATA[Oil change turns into strange encounter]]></title>
      <description><![CDATA[Rick Johnson had a car on a hoist Monday when he removed an oil filter and noticed something out of the corner of his eye.&nbsp; <a href="http://www.gothenburgtimes.com/index.php?option=com_content&amp;view=article&amp;id=3822:oil-change-turns-into-strange-encounter-at-dawson-tire&amp;catid=1:local&amp;Itemid=2">[Read More]</a>]]></description>
      <link>http://facebook.aoca.org/oil-change-turns-into-strange-encounter</link>
      <pubDate>2012-02-02 10:33:03</pubDate>
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      <title><![CDATA[Hybrids in U.S. Lose Appeal to Gas-Efficiency]]></title>
      <description><![CDATA[Carmakers are realizing they can give buyers what they want and avoid the expense of electric motors and batteries by shrinking cars and wringing better fuel economy from traditional gasoline engines.&nbsp; <a href="http://www.bloomberg.com/news/2012-01-10/hybrids-in-u-s-losing-appeal-as-vehicles-run-on-less-gas-cars.html">[Read Article]</a>]]></description>
      <link>http://facebook.aoca.org/hybrids-in-u-s-lose-appeal-to-gas-efficiency</link>
      <pubDate>2012-01-17 12:12:14</pubDate>
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      <title><![CDATA[Average age of U.S. light vehicles reaches record high]]></title>
      <description><![CDATA[Mark Seng, global aftermarket practice leader at Polk, said in a statement that the increasing age of light vehicles on U.S. roads and the increasing length of vehicle ownership should provide growth opportunity for the automotive service and parts business.&nbsp; <a href="http://www.autonews.com/apps/pbcs.dll/article?AID=/20120117/RETAIL/120119853/1147">[Read More]</a>]]></description>
      <link>http://facebook.aoca.org/average-age-of-u-s-light-vehicles-reaches-record-high</link>
      <pubDate>2012-01-17 12:19:49</pubDate>
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